ploys

英 [plɔɪz]

美 [plɔɪz]

n.  计谋; 策略; 手法; 花招
ploy的复数

柯林斯词典

• N-COUNT 计策；计谋；手段
  Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
  1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
     圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。

双语例句

• Brown thinks confidence plays a major role too. The biggest ploys used by theatrical pickpockets and the kind of street pickpockets that will actually engage with you, is simply an incredibly alluring display of confidence, he says.
  布朗认为自信对扒手也很重要，他说：表演扒手和与你接触的街上扒手最重要的策略是展示出富有魅力而又难以置信的自信。
• Massive Public Architecture Design is now limited to monotonous ploys and invariable thoughts.
  而大型公共建筑设计正困于手法单调、思维陈旧、问题域狭隘。
• Sometimes the ploys work, allowing run-of-the-mill candidates to grab a recruiter's attention and hold it long enough to land a job.
  有时候这些招术很奏效，让普通的应征者抓住了招聘人员的眼球并让吸引力的时间长到足以谋得一职。
• But the apparent negativity actually masked one of chelsea's most effective ploys: to squeeze Cristiano Ronaldo from the contest.
  不过从表面看来的消极性其实是遮盖了切尔西的其中一个最有效的手段：将克里斯蒂亚诺。罗纳尔多挤出比赛之外。
• In the flied of garden art, Islamic gardening art ploys an important role with the unique charm in the world.
  伊新兰庭园造园艺术以其独特的魅力在世界园林艺术领域中占有重要位置。
• These ploys, they say, served to keep the details of a patent secret while allowing him to broaden its scope to encompass technologies invented and commercialized by others.
  他们指出，这些手段使专利详细内容无法公开，同时让他得以扩大权利围，将其他人所发明及商业化的技术给纳入。
• Some design ploys to offer the practice feasibility are summarized by comparing and analyzing many examples of the architectural detail in chapter five.
  第五章通过分析、归纳和比较、综合大量实例，总结了细部设计的具体手法，提供了实践的可行性。
• She does not shop too much, she is overly susceptible to marketing ploys.
  她不是购物狂，只是太容易被行销广告欺骗。
• She tried many ploys to get the boy interested in her.
  她试过很多伎俩去赢取男孩的青睐。
• This is one of the last and most resourceful ploys of ego to prevent us from discovering our real nature.
  这是自我最狡猾的诡计，让人无法发掘内在真实的本质。